Robert Hennessey is a Marketing Consultant, Inbound Marketing specialist, and B2B Sales Lead Generation Practitioner. His focus is helping small business and very small businesses generate business-to-business sales leads. Always pursuing new approaches to applying customer-centric marketing to effective online and offline sales lead prospecting.
Join the Small Business B2B Marketing Group
Only have a few employees and sell B2B, then lead nurturing could be vital to your success. Maximizing the returns on your lead nurturing marketing boosts profits and helps you grow. Small business lead nurturing is one way to generate B2B sales leads that do not cost a lot or require a marketing department to deploy. Simply follow these best practices for lead nurturing and see your profits grow.
Topics: lead nurturing, small business lead nurturing, b2b lead nurturing