Robert Hennessey is a Marketing Consultant, Inbound Marketing specialist, and B2B Sales Lead Generation Practitioner. His focus is helping small business and very small businesses generate business-to-business sales leads. Always pursuing new approaches to applying customer-centric marketing to effective online and offline sales lead prospecting.
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B2B sales, or business-to-business sales, is different from selling to a consumer here are 5 tips for B2B sales. Instead of thinking “sales call,” treat the sales call as an interview. A business selling a product or service has a lot of competition, so the business must not only know all about the product or service, but it must know about the business it is approaching.
Topics: b2b sales, business-to-business, business to business sales