Below is a checklist of major steps to consider in planning your next small business B2B marketing campaign.
Small Business B2B Marketing Blog
Robert Hennessey
Recent Posts
Topics: small business marketing, small business, small business marketing campaign
Before you rush out to waste your money and time in executing your next small business marketing campaign, you might want to take a deep breath. Take a little time to establish your campaign goals and analyze how your marketing campaign might perform prior to spending your money. You might find that this will be your best marketing investment.
Topics: marketing campaign, small business marketing campaign analysis, marketing campaign analysis
Having a small business distribution strategy provides the basis for informed decision making on a host of critical strategic business decisions:
Topics: small business marketing, small business distribution strategy, business distribution strategies
Marketing Layers - What are they? Additionally, Why your small business needs to employ a multi layer marketing strategy.
Topics: small business marketing, small business, marketing layers
Here are nine direct mail tips that will help ensure direct mail marketing works for your small business.
Topics: b2b sales prospecting, small business marketing, b2b direct mail marketing
We are all too familiar with consumer direct mail; small business direct mail that works is not the same. You will learn some important differences and nine tips for conducting successful B2B sales lead prospecting using business-to-business direct mail marketing.
Topics: b2b sales prospecting, b2b direct mail marketing, small business direct mail
Internet Marketing For Small Business - What Can You Expect.
Posted by Robert Hennessey on Thu, Sep, 22, 2011
Are you thinking about taking on internet marketing for your small business? If you are new to this realm of marketing, you should take a sober look at what will be required to be successful.
Topics: small business marketing, web marketing strategy, internet website solutions
Do you know the size of your small business target audience? Knowing it will help you become more successful and profitable.
Topics: small business marketing, marketing small business, small business
Many websites are challenging for search engines to access, and a few sites are in reality blocking search engines from finding them altogether. Eventually their owners wonder why their website is not performing better in the search engines.
Topics: web content marketing, small business web content, SEO marketing
To market your business successful we recommend the implementation of the following 10 Small Business B2B Marketing principles.
Topics: small business marketing, small business b2b marketing, marketing small business